I’ve been writing for The Film Stage since June of 2011 and most of that time (if not all) was under a masthead with the below ticket:
So when editor-in-chief Jordan Raup asked about wanting to update the website’s branding while he was also integrating a new overall WordPress theme, I jumped at the chance to help.
The instructions were simple: less clunky than the ticket, a striking design, and font/text-based. From there I drew up four options of varying styles. The team then came back with some changes and subsequently settled on their favorite. A few more tweaks here and there later (with the addition of an ancillary icon and logo for social media and a subsidiary imprint respectively) pushed us to the finish line.
A look at the original comps: