Posterized Propaganda August 2013: ‘Elysium,’ ‘The World’s End,’ ‘Short Term 12′ & More

“Don’t Judge a Book by Its Cover” is a proverb whose simple existence proves the fact impressionable souls will do so without fail. This monthly column focuses on the film industry’s willingness to capitalize on this truth, releasing one-sheets to serve as not representations of what audiences are to expect, but as propaganda to fill […]

Posterized Propaganda April 2012: Where Art and Commerce Meet

“Don’t Judge a Book by Its Cover” is a proverb whose simple existence proves the fact impressionable souls will do so without fail. This monthly column focuses on the film industry’s willingness to capitalize on this truth, releasing one-sheets to serve as not representations of what audiences are to expect, but as propaganda to fill […]

REVIEW: POM Wonderful Presents: The Greatest Movie Ever Sold [2011]

“I can’t wait to get me some of that sweet Hollywood ad money” At the end of the day, marketing works. It’s a concise line at the end of the film that perfectly encapsulates all we’ve seen. Whether artistic media utilizes the help subsidizing costs with product placement achieves or not, something will be advertised. […]