DESIGN: The Cosmetic Vein & Laser Center [spec]

2008 The Cosmetic Laser & Vein Center: website Wanting to get rid of their current identity logo, The Cosmetic Vein & Laser Center enlisted us to craft something with an organic feel, playing off the idea of a leaf and its vein system. Using a leaf by itself, we then incorporated in a face as well as changing the idea to a butterfly. Ultimately, the client decided to stay with its original logo rather than re-do all of its promotional material. Alternate versions:

Read More

DESIGN: Buffalo Paranormal Society

2008 Buffalo Paranormal Society: website Wanting a representation of a buffalo, I created a silhouetted head and continued to stylize it into a ghostly, somewhat menacing look. Using elongated horns as conductors, I then placed the society’s initials in an open font to look as though they had been manifested there from whatever activity is happening.

Read More

DESIGN: Studio Arena Theatre 2007 Season

2007 Studio Arena Theatre 2007 Season, published by Buffalo Spree Publishing, Inc. After the theatre supplied imagery for each performance of the season, I designed a cover that would allow for a cohesive style and maintain the images’ unique graphics. The inside pages were then laid out with a simple header and footer bar containing the show’s color and the theatre’s logo.

Read More

DESIGN: Streets of Allentown Program 2007

2007 Streets of Allentown Program 2007, published by Buffalo Spree Publishing, Inc. While Secrets of Allentown took a year off, the idea to have a new event called Streets of Allentown was hatched, allowing people to view the outsides of properties and learn about their history. I was tasked to create a new logo and then program book, starting with the cover and continuing the look of that throughout the interior. Write-ups and photos vary between full page and two page spreads depending on the property being shown.

Read More

DESIGN: Streets of Allentown 2007

2007 Streets of Allentown Deciding to forgo with the annual Secrets of Allentown home tour in 2007, an alternate event was instead created called Streets of Allentown. A program would still be created, but instead of visitors being able to walk through the homes listed, this year guests were simply allowed to walk the streets and view the properties from the outside. After looking at many images of the neighborhood, I noticed the prevalence of old-fashioned lightposts and decided to incorporate one into the logotype. The brick background would partner…

Read More

DESIGN: Elmwood Avenue Festival of the Arts Program 2007

2007 Elmwood Avenue Festival of the Arts Program 2007, published by Buffalo Spree Publishing, Inc. With a supplied poster for look, I reshaped it for the program cover and designed the layout of the book based on its motifs, color, and fonts. Information includes sponsors, supporters, artist photos and work, schedules, etc.

Read More